Why trust these briefings
- No bank sits behind us, so our incentives are yours
- Every obligation sourced to primary law
- Read by a person before it reaches you
- Proof you can check, not proof we report about ourselves
How the briefings are built
No scraped summaries. Primary law, read by a person.
01. We read the primary law
The actual article — MiFID II, the GDPR, the EU AI Act, the FCA Handbook, ICO guidance — not a scraped summary of it.
02. We map it to the workflow
Each obligation is tied to the AI workflow it touches, with a concrete first action a firm can take this week.
03. A person reviews every line
Nothing publishes until a person has checked the citation, the wording, and the confidence badge.
04. It clears the compliance committee
Briefings go live one at a time as each clears review; the finder claims a combo is live only when it is.
Who you sit with
Daniel Martinez, Founder & CEO, Serra Wealth. You work directly with the person who runs the desk, not an account manager. Serra builds AI into regulated workflows the way it builds them for its own family-office layers: with the audit trail in from the start.
- Practitioner desk — Serra designs and runs family-office layers, with AI inside a compliance guardrail
- Vendor-neutral: Serra Education does not resell an AI stack
- Every obligation cited to a named primary source
12 briefings live. 48 obligations cited. 100% cited to primary law.
Score your firm against your own regime
A short self-assessment that scores a workflow against the rules you already hold, before a regulator does.
A one-page AI governance note
The obligations for your firm on a single page you can forward straight to compliance.
- Jurisdiction & firm: EU · Wealth-management firm
- Obligations that apply: MiFID II conduct · Art 16(6)/(7) records · GDPR Art 22 · AI Act Art 50
- First actions: Human sign-off on client output · log the AI step · disclose client-facing AI
- Retention: Five years minimum, on the MiFID II clock
The compliance finder
Your AI obligations, by jurisdiction and firm.
The blocker is not the model, it is the audit trail. Most wealth firms have already tried AI somewhere. Far fewer can show a reviewer where the data went, who checked the output, and how the decision would be reconstructed if a regulator asked. Pick your jurisdiction and firm type and we show the obligations that apply, each cited to the primary law, with a first action for each.
Records must let the firm reconstruct the audit trail of a transaction, and be kept for at least five years.
MiFID II, Article 16(7)
Confidence key
- Sourced: Cited to primary law, reviewed
- Verify: Sourced, counsel confirmation pending
- Secondary: Secondary source, being upgraded
Choose a jurisdiction and firm type.
Pick where you are regulated and what kind of firm you run, and we show the AI-adoption obligations that actually apply, each cited to primary law.
How the paid path works
Start free. The paid ask is never first. The resources on this page are free and self-serve. When you want it applied to your firm, the steps are few, and the price of each is on this page, not behind a contact form.
Step 0: The report for your firm — Free
- A one-page AI governance note for your jurisdiction and firm type
- The obligations that apply, each cited to primary law
- Forward it straight to your compliance desk
Step 1: 15-minute intro call — Free
- A short call to see if there is a fit, no pitch
- We name the one or two workflows worth adopting first
- You leave with a clear next step, paid or not
Step 2: 60-minute optimisation session — €250
- One call scoped to your firm and your jurisdiction
- We map your current AI use and name what survives a review
- You keep a prioritised adoption plan
- The €250 credits in full toward a Tier 1 audit (€2,000–10,000)
Ongoing: Governed AI Operations — €3,000 – 8,000 / month
- We build and run the AI operating model inside your office
- Every workflow confidential by design and human in the loop
- Continuous governance: the audit trail, the reviews, the five-year record
- You keep every decision, we keep it inside the lines
The guides library
Every combination, written and published.
The AI rules every EU wealth-management firm must follow (2026)
Five bodies of rules already bind the AI you run today — MiFID II conduct and recordkeeping, ESMA's 2024 statement, the GDPR, and the EU AI Act. Each rule, what it means in practice, and the compliant fix.
10 AI mistakes UK financial advisers make, and the compliant fix
The FCA will not write new AI rules — it regulates AI through the ones you already hold. The ten mistakes that create exposure under the Consumer Duty, SM&CR, SYSC and UK GDPR, each with the fix.
AI Regulation
- EU WM: AI rules for EU wealth managers (Published)
- EU IFA: AI rules for EU advisers (In preparation)
- EU SFO: AI rules for EU single family offices (In preparation)
- EU MFO: AI rules for EU multi-family offices (In preparation)
- UK WM: AI rules for UK wealth managers (In preparation)
- UK IFA: AI rules for UK advisers (In preparation)
- UK SFO: AI rules for UK single family offices (In preparation)
- UK MFO: AI rules for UK multi-family offices (In preparation)
- US WM: AI rules for US wealth managers (In preparation)
- US IFA: AI rules for US advisers (In preparation)
- US SFO: AI rules for US single family offices (In preparation)
- US MFO: AI rules for US multi-family offices (In preparation)
Common Mistakes
- EU WM: AI mistakes EU wealth managers make (In preparation)
- EU IFA: AI mistakes EU advisers make (In preparation)
- EU SFO: AI mistakes EU single family offices make (In preparation)
- EU MFO: AI mistakes EU multi-family offices make (In preparation)
- UK WM: AI mistakes UK wealth managers make (In preparation)
- UK IFA: AI mistakes UK advisers make (Published)
- UK SFO: AI mistakes UK single family offices make (In preparation)
- UK MFO: AI mistakes UK multi-family offices make (In preparation)
- US WM: AI mistakes US wealth managers make (In preparation)
- US IFA: AI mistakes US advisers make (In preparation)
- US SFO: AI mistakes US single family offices make (In preparation)
- US MFO: AI mistakes US multi-family offices make (In preparation)
Tips & Skills
- EU WM: AI skills for EU wealth managers (In preparation)
- EU IFA: AI skills for EU advisers (In preparation)
- EU SFO: AI skills for EU single family offices (In preparation)
- EU MFO: AI skills for EU multi-family offices (In preparation)
- UK WM: AI skills for UK wealth managers (In preparation)
- UK IFA: AI skills for UK advisers (In preparation)
- UK SFO: AI skills for UK single family offices (In preparation)
- UK MFO: AI skills for UK multi-family offices (In preparation)
- US WM: AI skills for US wealth managers (In preparation)
- US IFA: AI skills for US advisers (In preparation)
- US SFO: AI skills for US single family offices (In preparation)
- US MFO: AI skills for US multi-family offices (In preparation)
All AI compliance briefings